普象-让好设计发光

宽洋科技（PAN OCEAN)是国内一家拥有近二十年产品开发经验的电子厂商。在2017年“智能音响元年”之前，已具备开发一款品质领先的智能音响的底气和资本。技术到位，好的设计就更是决定成败的必要因素。于是宽洋科技找到我们，这才有了这一次技术X设计的合作。 面对看似饱和的智能音响市场，设际邹工业设计抓住“同质化”这一痛点，并以此为突破点，给出了一个完全与市面上的智能音响区分开来的答案：剖开一个橄榄球。 打破了“简约即是方和圆”这一死板认知，以橄榄球为设计灵感，践行简约设计的原则，融合产品功能，让产品在外观上，第一时间抓人眼球。 PAN OCEAN is a domestic electronics manufacturer with nearly 20 years of product development experience. Prior to 2017, the "first year of smart audio", it had built up the foundation and capital to develop a leading-quality smart audio. With the technology in-place, design becomes a necessary factor determining it’s a success or failure. So PAN OCEAN found us for the cooperation about the Technology X Design. In the face of the seemingly saturated smart audio market, Zoudesign seized the pain point of "homogenization" and used it as a point of breakthrough to render an answer completely different from the smart audios on the market: by cutting open a football. It breaks the rigid understanding that "simplicity is either square or round", by taking rugby as design inspiration to implement the principle of simple design and integrates product functions, thus makes thing product catch the eyeballs of people in the first place.

https://v.youku.com/v_show/id_XMzI0MTg5ODc2NA==.html（产品视频链接）