普象-让好设计发光

"产品强调用游戏形式引发英语学习兴趣，因此重视游戏的代入感，让小朋友感受到这是一个游戏产品而非学习产品，从而降低儿童使用前对于学习产品容易产生的天然排斥。
整体的游戏设计存在于故事框架之下，用情景插画的形式讲述1个完整的故事，故事不同阶段的内容设计与盒子中的游戏形式产生联结，让小朋友产生通过游戏帮助主人公解决问题的感受，完成全部的游戏，帮助主人公达到最终目标。游戏过程中，帮助小朋友不断学习、巩固其中包含的英语知识。产品整体以套装的形式呈现，产品形式以服务于游戏功能为宗旨，与整体情景故事保持统一；
画面设计采用CUI（Command User Interface）设计方式，强调画面内容与小朋友之间的对话，引发小朋友的主动思考；游戏玩法、互动、操作方式采用对于情景中某一动作或情节的模拟，从而增强虚拟的故事与现实的游戏之间的联结感，让儿童产生更强的沉浸感，进而引发学习兴趣。
产品可配合点读笔使用，通过智能硬件设备的加入，使产品具备更强的交流属性，让小朋友获得更多的对话机会，同时拥有更强的游戏沉浸感。"
"The product emphasizes the form of game to trigger the interest of English learning, so it attaches importance to the sense of immersion of the game. As a result, children feel that this is a game product rather than a learning product, thus reducing the natural rejection of learning products that children tend to have before using it.
The overall game design exists under the framework of the story and tells a complete story in the form of scenario illustrations. The content of different stages of the story is designed to li-nk with the game form in the box, so that children have the feeling of helping the main character to solve problems through the game and finish all the games to help the main character reach the ultimate goal. During the game, it helps children to learn and consolidate the English knowledge contained within. The overall product is presented in the form of a set, the product form to serve the purpose of the game function, and the overall scenario story to maintain unity.
The graphics design adopts the CUI (Command User Interface) design method, emphasizing the dialogue between the content of the screen and the children to trigger their active thinking; the game play, interaction and operation methods adopt the simulation of a certain action or episode in the scenario, so as to enhance the connection between the virtual story and the real game, allowing children to have a stronger sense of immersion and thus arousing their interest in learning.
The product can be used with a point reading pen. Through the addition of smart hardware devices, the product has stronger communication attributes, allowing children to have more opportunities for dialogue, while having a stronger sense of immersion in the game."