普象-让好设计发光

2019年9月份的项目，客户找我们设计一款小黄人智能投影仪产品，希望用IP助力品牌，达到品牌传播效果。经过前期的分析和多轮设计方案的讨论，我们认为电影中的小黄人斯图尔特，独特，呆萌的造型特点，圆弧头顶配合单眼眼罩，非常契合我们产品的设计方向。外形采用了几何圆柱体作为基本形，提炼出IP最具特征的元素和产品的核心功能相结合, 并弱化IP元素的部分特征。上下端采用塑胶材料喷涂工艺搭配金属铝网，黑色硅胶头戴配合光机镜头装饰件塑胶金属漆效果，整体上下端按照4：5比例分割，时尚的黄色元素配色，突显小黄人的风格及特点。五金铝网与壳体之间增加黄色防尘网更加保护了灰尘的侵入，可拆卸式光机镜头饰件，便于镜头脏污清理，底部跑道圆框对应摄像头及TOF镜片。单摄像头及TOF实现人脸识别，自动调焦马达，能时刻保证画面清晰。依托于现在自动对焦的硬件方案新增智能护眼功能。内部使用独立的BOX设计选用四点悬臂让选用四点悬臂让音效更加完美，5020鼓风机，导热系统，智能控制风机转速，有效控制风噪及内部温度。大眼橙与环球影业首台联名款投影仪，全球首款IP定制。从颜色到外观材质全部经由环球影业独家授权。September 2019. The client entrusted us to design Minions smart projector products, hoping to use IP to help the brand and achieve the effect of brand communication.After preliminary analysis and multiple rounds of design discussions, we believe that Minions Stuart in the movie has a unique and cute shape, and the rounded top of the head matches the monocular eye mask, which is very suitable for the design direction of our products.The shape uses a geometric cylinder as the basic shape, which combines the most characteristic elements of IP with the core functions of the product, and weakens some of the characteristics of IP elements.The upper and lower ends are sprayed with plastic material and metal aluminum mesh,The black silicone headwear is matched with the plastic metal paint effect of the optical machine lens decoration.The overall upper and lower ends are divided according to the ratio of 4:5,The fashionable yellow element color scheme highlights the style and characteristics of Minions. A yellow dust-proof net is added between the hardware aluminum net and the shell to further protect the intrusion of dust. The detachable optical-mechanical lens trim is convenient for cleaning the lens,The round frame of the track corresponds to the camera and TOF lens.Single camera and TOF realize face recognition, automatic focusing motor, can keep the picture clear at all times. Relying on the current hardware solution for autofocus, the smart eye protection function is added. The internal use of independent BOX design uses a four-point cantilever to make the sound effect more perfect. 5020 blower, heat conduction system, intelligent control of fan speed, effective control of wind noise and internal temperature.Big Eye Orange and Universal Pictures' first joint projector, the world's first IP customization. From color to appearance materials, all are exclusively authorized by Universal Pictures.​​​​​​​Length * width * height: 109*101*174mmWeight: 690G​​​​​​​

考虑到小黄人比例和硬件堆叠之间关系，甲方和环球的审核，外观经过多次修改，再到打了好几个手板验证，对色也经过多次修改调整。Considering the relationship between product ratio and hardware stacking,Party A and Universal Pictures’ review,The appearance has been modified many times, and then it has been verified by multiple prototypes and the color matching has been modified and adjusted many times.

Thank youShenzhen China LKK DesignRole - Designerhttps://mall.jd.com/index-1000106292.htmlSeptember 2019