FIFA Museum presented by Hyundai
Exhibition
The idea behind the design was to create a captivating and sustainable home for the FIFA Museum during the 2022 World Cup, aligning it seamlessly with Hyundai's "Goal of the Century" sustainability campaign. This concept aimed to deliver a memorable experience while reinforcing Hyundai's commitment to sustainability.
The design's realization was a strategic move for Hyundai, solidifying its brand image as a forward-thinking, environmentally conscious sponsor. It symbolised Hyundai's dedication to sustainable practices, establishing a powerful connection between the brand and a global audience of football enthusiasts.
Client / Manufacturer
Hyundai Motor Group
Seoul, KR
FIFA Museum AG
Zürich, CH
Design
Uniplan GmbH & Co. KG
Cologne, DE
Grimshaw
London, GB
Innocean
Seoul, KR
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