普象-让好设计发光

森泽设计根据客户的产品优势需求，倾力打造解谜百宝箱拼装玩具。百宝屋集齐了收纳，拆装，自由组合模块等功能，将这些优势功能融入到产品中来。
产品以“在动手中创造”为理念，以多惊喜，多动手，多玩法的理念，重新定义了过家家玩具产品的类别。百宝屋外墙设置街道的商店场景，内饰则通过多种物品道具的陈列，突出体现空间的主题性。在产品的内外饰应用上，结合了更多的可能性，做到了内景与外墙场景的相互融合。
百宝屋的每把钥匙可以打开相对应的锁，每次打开都会获得不一样的惊喜。
在目前市场上，过家家玩具大多以洋娃娃作为角色人物设定。同质化严重，缺少创新。因此神秘般的百宝屋，结合当下儿童喜好动物作为角色形象，打造专属的IP形象。让产品和消费者更好地建立情感链接，产生情感共鸣。

Morisawa Design strives to create puzzle-solving treasure chest assembled toys according to the customer's product advantages. Baibaowu integrates the functions of storage, disassembly, and free combination of modules, and integrates these advantageous functions into the product.
The product is ba-sed on the concept of "creating by hands", and with the concept of more surprises, more hands-on, and more ways to play, it redefines the category of playhouse toy products. The exterior wall of Baibaowu is set up with street store scenes, while the interior displays a variety of items and props to highlight the theme of the space. In the application of interior and exterior decoration of the product, more possibilities are combined to achieve the integration of interior and exterior wall scenes.
Each key of the treasure house can open the corresponding lock, and each time you open it, you will get a different surprise.
In the current market, play house toys are mostly set with dolls as characters. Serious homogenization and lack of innovation. Therefore, the mysterious treasure house, combined with the current children's preference for animals as the character image, creates an exclusive IP image. Let products and consumers better establish emotional li-nks and generate emotional resonance.