普象-让好设计发光

Collection level white tea packaging design
China White Tea

After 10 years, the market share of white tea has increased, but there is a lack of market standards for "good white tea". Our product pioneers a combination of tea leaves of typical tree species, which distinguishes it from the product system which uses age and grade of raw material as the standard , thus forming the product competitiveness and allowing consumers to understand the characteristics of white tea of different tree species, which highlights its collection attributes and value. The design of its packaging focuses on the opening experience, allowing consumers to gradually understand the relevant information about Fuding white tea.

Client / Manufacturer
Fujian Dawantou Tea Industry Co., Ltd.
Fu Ding, CN

Design
ChongQing YunMa Brand Design Consultant
Chongqing, CN
Li Hongzheng, He Xiaojun, Huang Ning
Chongqing Light Industry School
Chongqing, CN
Yu Lei, Liang Liangliang, Wu Xiaoming, Lv Zhengwei


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