普象-让好设计发光

The iii Museum
AI Museum

The iii, created by Mohammed Afkhami Foundation, is a revolutionary virtual museum dedicated to Contemporary Iranian Artists around the world. It addresses the need for an innovative platform that transcends traditional museum boundaries, offering users an immersive and radical art exploration. It creates dedicated spaces that react in real time to the user to amplify the individual message of every work of art. The iii's uniqueness lies in its adaptive architecture, preservation of cultural context, and its ability to foster engagement and dialogue. This groundbreaking project in spatial computing is a new interpretation of a museum today.

具有革新意义的虚拟博物馆 iii 由 Mohammed Afkhami Foundation 创立，旨在致敬世界各地的当代伊朗艺术家。其诞生满足了对创新平台的需求，超越传统博物馆的局限，为用户提供不同凡响的沉浸式艺术探索体验。博物馆规划了可实时回应用户的专属空间，以此丰富每件艺术作品传达的讯息。iii 博物馆的独特之处在于它采用了适应性架构，保护了文化背景，且有助于提高参与度并促进沟通。此空间计算领域的突破性项目重新诠释了当代博物馆。

iF GOLD STATEMENT
The iii is a virtual museum dedicated to Iranian artists. Though focused firmly on the contemporary, the museum uses traditional design elements such as Muqarnas, bazaars or rammed earth walls to convey cultural context. Design is the manifestation of intent, and the intent here is to build a virtual stage where those denied freedom of ex-pression in their home country can talk to the world.

评委评语
iii 虚拟博物馆专为伊朗艺术家而生，它虽重点聚焦当代艺术，但也采用穆卡纳斯 (Muqarnas) 装饰拱顶、巴扎市集或夯土墙等传统设计元素，以展现文化背景。设计展现意图，此项目旨在打造一个虚拟舞台，让在故土被剥夺自由言论者能向世界畅所欲言。

Client / Manufacturer
The Mohammed Afkhami Foundation
Dubai, AE

Design
SERVICEPLAN GERMANY / PLAN.NET GERMANY
München, DE
Alex Schill
lili Studios
Pacific Palisades, US
M. Kähler, D. V. Villalobos, S. Peng, N. Grishin, K. Mikkelsen, A. Akhtar, M. Olivares, H. Fullerton, J. Udko
Hyperinteractive
Hamburg, DE
Dieter Pries, Viviana Robles Aguilar
ASA NORTH / Ahmadreza Schricker Architecture
New York,, US
A. Schricker, R. Afkhami, M. Janghorban


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