普象-让好设计发光

当下包粽子这门传统手艺在日常生活中已被逐渐遗忘，设计师通过解构和还原粽子的捆扎方式，以乌米元素作为内盒的设计理念，创新推出本产品。外部看来是一个大方粽，将“包粽子”体现在包装上，是对端午粽子的文化传承；内部放置四种口味的乌米粽盒采用轻巧的UV工艺，做工精致，更加生动地体现出乌米粒饱满油润的质感。通过四幅画面将四种创新口味表达出来，并在口味上进一步创新，带来味蕾和视觉的全新体验。此外，包裹粽子的粽叶还可包装艾草，清洁空气、驱赶蚊蝇。
Nowadays, the traditional craft of making Zongzi (traditional Chinese rice-pudding) has been gradually forgotten. By deconstructing and restoring the way of wrapping Zongzi, the designer uses Wumi (black-coloured rice) as the design concept of the inner box and comes up with this product. The exterior appears to be a big rice-pudding, reflecting the 'wrapping of Zongzi' (cultural heritage of the Dragon Boat Festival) in the packaging; the interior of the four flavours of Wumi rice pudding box is made with a lightweight UV process and exquisite workmanship, reflecting the nice texture of the Wumi grains more vividly. The four innovative flavours are expressed through four images, bringing a new experience to the taste buds and the eyes. In addition, the leaves wrapped around the rice pudding can also be used to wrap mugwort to clean the air and repel mosquitoes and flies.