永新光学 × COOR|小恐龙儿童显微镜

63|33评论|4761人气|33收藏|2021-11-25 15:29:06

永新光学 × COOR|小恐龙儿童显微镜

儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图
儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图
儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图
儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图

为了呈现更生动、更独特的产品形象,COOR化身漫画大师,深入调研小朋友的喜好,将可爱生动的卡通元素融入产品各处。金属材质,单色搭配,零部件等比缩小是人们对儿童显微镜的传统印象。于是,COOR打破传统,大胆地将撞色搭配运用到儿童显微镜上。

In order to creat a more vivid and unique appearance, COOR became a master of comics, conducted in-depth research on children's preferences, and innovatively integrated cute cartoon elements into the product. me-tal materials, single color matching, and reduced parts are the traditional impressions of children's microscopes. Therefore, COOR broke the tradition and boldly applied the contrast colors to the microscope.

儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图
儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图
儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图

高萌的外观呈现,让孩子们在使用产品的同时,丰富了视觉认知世界,激发孩子的创造力。此外,本系列产品还改变了人们对专业光学技术的固有印象,在保证产品实用性的同时,COOR设计团队通过设计将仪器操作进行简化,使其更适合儿童使用。

The cute appearance enriches kids' visual cognition while using the product, and inspiring their creativity. In addition, the product has also changed people's inherent impression of professional optical technology. While ensuring the practicability of the product, the COOR design team simplified the operation of the instrument through design to make it more suitable for children.

儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图
儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图

凭借着对儿童市场需求的敏锐洞察、对儿童用户的深入调研以及产品的独特视觉风格,小恐龙显微镜荣获2021年DFA设计金奖。同时,它的出世也收获了孩子和家长们的一众好评。因为它不仅提高了孩子探索微观世界的兴趣,还促进了孩子和家长之间的互动。

With a keen insight into the needs of the children's market, in-depth research on users, and the unique visual style of the product, Dinoxcope won the 2021 DFA Design golden prize. At the same time, its birth also received a lot of praise from both children and parents, because it not only enhances children's interest in exploring the micro-world, but also promotes the interaction between children and parents.

儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图

针对儿童类产品,外观无疑是吸引儿童视线的最主要因素。造型生硬,色彩单一,是传统儿童显微镜产品的一大痛点。于是,COOR选择在外观上打破常规,从分析儿童的玩具选择取向开始,通过对儿童进行深度调研和采访,全新设计开发了呆萌的“小恐龙”IP形象,并创新性地以“小恐龙IP造型”作为产品的整体外观。

它的高萌外观一改目前市场上的显微镜外观,重新定义了同类产品的外观趋势。除此之外,COOR还大胆的尝试以高饱和度的亮色作为主色调,并合理运用人体工程学,使其在使用过程中完美贴合儿童。产品的一切设计均为儿童考虑,从儿童特点出发,简化操作,鼓励孩子自主探索,以此成功打造市面上第一款专业级别的儿童显微镜。

For children's products, appearance is undoubtedly the most important factor that attracts children's attention. The rigid shape and single color are a major pain point of traditional children's microscopes. Therefore, COOR chose to break the convention in appearance. Starting from the analysis of children's toy choices, and through in-depth research and interviews with children, COOR created and developed the brand-new dinosaur IP design, and innovatively used this dinosaur as the overall appearance of the product.

Its cute appearance breaks through the traditional appearance of microscopes and redefines the appearance trend of similar products. In addition, COOR boldly uses high-saturation bright colors as the main color, and rationally uses ergonomics to make it fit children perfectly during use. All designs of the product are starting from the characteristics of children, simplifying the operation, and encouraging children to explore independently, so as to successfully create the first professional-level children's microscope on the market.

儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图
儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图
儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图

在整个设计过程中,COOR始终秉承“将设计贯彻到产品细节各处”的设计理念。Dinoxscope全身采用ABS飞机制造材料,安全无异味。无尖锐边角,保护儿童安全。背面狭小,方便抓取,整体轻便,搬运简单。

COOR has always been adhering to the design concept of "implementing the design to the details of the product". Dinoxscope is made of ABS aircraft material, which is safe and odor free. To protect the safety of children, the product has no sharp edges and corners. In addition, the shape of the back of the Dinoxscope is ergonomic, which is light and easy to move.

儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图
儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图
儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图

在产品结构设计过程中,COOR不断优化儿童使用感。最终选择从调整载物台、目镜、以及光源的旋钮入手,使它们贴合儿童手部线条,为用户提供最舒适的操作手感,并以此让儿童在操作过程中忽略繁琐的准备工作,从而更加享受并沉浸在观测的过程中。

COOR continuously optimized the user experience in the design process. Our final choice is to adjust the knobs of the stage, eyepieces, and light source to fit children's hands, provide users with the most comfortable operating feel, and allow children to ignore tedious preparations during the operation, thereby being more enjoying and immerse in the observation.

儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图

Dinoxscope整机仅采用2节5号电池安全驱动,便可实现1000倍高清成像。可调式光源适应多种环境场景,不仅保护儿童视力,还结合永新光学专业级显微镜技术,给小朋友提供了极佳的观测条件和使用体验。

Dinoxscope is safely driven by 2 AA batteries, which can realize 1000 times high-definition imaging. The adjustable light source adapts to a variety of environmental scenes, not only protecting children's eyesight but also combining professional microscope technology of Novel to provide children with excellent observation conditions and experience.

儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图
儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图

我们还在产品顶部巧妙地加入具有防尘作用的翻盖设计,不仅减轻了目镜受外力损伤的可能性,还使产品无论在打开还是闭合的状态下,都保持整体性。另外,切合人体工程学的45°黄金观测角度让观测变得更加舒适,保护儿童的脊椎。

We also added a dust-proof flip cover design on the top of the product, which not only reduces the possibility of damage to the eyepieces by external forces but also keeps the product integrated regardless of whether it is opened or closed. In addition, the ergonomic 45° golden viewing angle makes observation more comfortable and protects children's spine during usage.

儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图
儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图
儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图

在包装上,COOR保持该系列产品的统一品牌调性,选择延用其主打的亮绿色。大面积的高饱和度颜色使包装生动活泼,童趣十足。同时,也使产品整体形象鲜明,风格统一。

In terms of packaging, COOR maintained the uniform brand tonality of the product and chose to use bright green as the main color. Large areas of high saturation colors make the packaging lively and full of playfulness. At the same time, such color matching also makes the overall image of the product bright and uniform.

儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图

Dinoxscope在上市之后立刻引爆市场,获得了市场和政府的一致好评。COOR再次通过创新设计帮助宁波本土老牌企业成功转型,助力永新光学突破国产高端光学仪器的发展瓶颈,提升企业的核心竞争力。

Dinoxscope has won unanimous praise from the market and the government after it went on the market. COOR once again helped local enterprises to successfully transform through innovative design, helping Novel break through the bottleneck of the development of domestic high-end optical instruments and enhance the core competitiveness of the company.

儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图
儿童用品,童趣,儿童科技,显微镜,外观设计,产品设计,永新光学, 点评此图
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    Beli 21小时前
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    看着不错,已下单买了一个。

    李少年 1天前
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    https://www.xiaomiyoupin.com/detail?gid=138549&spmref=YouPinPC.$SearchFilter$1.search_list.1.33409981&last_scmv2=3001.21.1:zero-3:zero-4:zero-5:zero-6:zero-7:zero-8:zero-19:zero.0.0&scmv2_num=0

    这款也不错哦

    🏃 1天前
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    这个有意思
    我也说一句
    Ron 1天前
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    你们公司可以设计家电产品吗,联系方式是什么

    COOR|可点设计作者 1天前
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    可以的~
    商务合作:+86 17506680674
    WWW.COOR-DESIGN.COM
    浙江省宁波市鄞州区和丰创意广场丰庭楼802-805
    我也说一句
    大猫小猫三两只 1天前
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    https://detail.tmall.com/item.htm?spm=a230r.1.14.16.4ff64542RUmjxy&id=630485818694&ns=1&abbucket=14

    大猫小猫三两只 1天前
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    我找到了这个小恐龙的店家 大家冲啊

    佚名 1天前
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    小恐龙造型的显微镜也太特别了!高饱和度的配色着实吸引眼球

    阿巴阿巴阿巴 1天前
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    绝绝子

    木楠雅© 1天前
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    这个创意真好,可可爱爱

    程风破浪 1天前
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    牛啊牛啊

    没有名字的微信💨 1天前
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    好绿好喜欢

    Wanan🌙 1天前
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    太可爱了

    Vv🍐 1天前
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    这个小恐龙的配色好好看欸!!!!

    Spring 1天前
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    小朋友不去科技馆,在家就能体验到科学的魅力了,真不错

    1天前
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    哇!!!我要给我家儿子安排一个!!!

    130****7998 2天前
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    渲染的可以喔

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