Travlog: Hana Financial Group
Financial: Pop-Up Store
There’ve been some pop-up stores with airport concept before. We believed making a difference with only details would be weak and thought of the main different point to execute. We made an impact with the facade that utilizes 100% of the space characteristics of Scene (café) and created a never-seen-before airport matching Travlog. Through simple participation programs, we helped visitors to understand USP of Travlog. Pop-up store experience is not complicated and intuitive, yet it left a huge impression.
Client / Manufacturer
Hana Financial Group
Seoul, KR
Design
Hana Financial Group
Seoul, KR
Byungho Lee, Woojung Shin, Soohyun Lee, Sungwoo Jo, Eunseo Moon, Jungah Shin
Creative Mut
Seoul, KR
Taehwan Kim, Hyunmin Kim, Sujin Park, Jisu Park, Minji Choi, Maria Chuchina, Sungjin Park, Woohyun Jeong
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