The aesthetic e.bottle comes with an electronic tag that allows for wireless communication via smartphone, IoT sensor elements and RBG-LED features. Beverage producers thus have the option of building on their story, analysing data and communicating more directly with consumers. Glass, a sustainable material, becomes an innovative communication tool that combines established packaging properties with a smart marketing tool.
评审团评语
The innovative combination of smart functions that promote customer loyalty with a conventional form of packaging is inspiring.
参与人士
Manufacturer:
Hrastnik1860, Hrastnik, Slovenia
In-house design:
Tanja Mudrinic
hrastnik1860.com
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