CX by Design
Customer experience in healthcare
CX by Design is a methodology to identify and implement meaningful improvements to the customer experience in the healthcare industry. By working closely with customers and employees, we are able to identify and address their needs in specific "Moments that Matter" and "Problem Spaces" using our "Macro, Micro, Measure" journey framework. This approach allows us to understand dependencies and root causes from various perspectives, empowering our teams to take action in improving the customer experience and strengthen the voice of our customers in a complex domain.
Client / Manufacturer
Philips
Eindhoven, NL
Designer
Philips Experience Design Team
Eindhoven, NL
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