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SAMSUNG IFA 2022, Sustainability
Interactive Media Experience

At the IFA 2022, Samsung showcased four interactive experience solutions to share the unique points of 'SmartThings' and 'Sustainability'.
1. Portal Zone-SmartThings
Experience particle representation of visitor motion on a large LED WALL using a Kinetic-sensors
2. Portal Zone-Sustainability
Touch the IR sensor to absorb playback particles and create a new Eco-Friendly product
3. Sustainability Zone–Table
Experiential solution to control LFD's content through resin objects with built-in Gyro-sensors
4. Sustainability Zone-Campaign
Each cube created through a kiosk is reflected in a large LED, and the result is downloaded to a personal mobile

Client / Manufacturer
Samsung Electronics SAMSUNG ELECTORNICS
Suwon, KR
CHEIL Worldwide
Seoul, KR

Design
CHEIL Worldwide
Seoul, KR
Ajin Ko, Kyongsub Do, Jihyun Song, Minsu Kim, Changeun Oh, Sharon Lee
I M FINE inc.
Seoul, KR
Seyun Oh,Yeha Park,Haeju Bang,Minju Lee,Sungwon Ok,Hyunsoo Jung,Seokhyeon Jeong,Jung Hyeonguk,Jaehong Jeong,Hyunjoong Kim,Taesung Kim,Changju Kim


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